Everton

Everton

SCENARIO

Everton is an historic brand in the Italian confectionary market, with a strong expertise in the production of tea.

COMMUNICATION OBJECTIVES

The company was looking for an effective restyling of its instant tea line, composed of three different flavors (Lemon, Peach, Green Earl Grey). The work should emphasize the distinction between the normal line and the light line.

CREATIVE SOLUTION

BREAK opted for a simple but elegant restyling: each pack strongly features the look and feel of its flavor.
The light line shows a corresponding minimalist treatment in order to underline the difference.

Everton

Settore

Beverage

Attività

Brand Identity
Packaging Design

Condividi

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