Giravolte

CasaModena

SCENARIO

A strongly tasty and innovative product being featured with a distinctive brand identity able to perfectly express its qualities and its positioning.

COMMUNICATION OBJECTIVES

Shaping a brand with a strong essence and able to testify the features described by the brand name.

CREATIVE SOLUTION

Through the rotation of the letter R a new brand takes shape, perfect to be incorporated on each product line thanks to its hierarchical dominance and to the reassurance expressed by the house brand. The visual elaboration allows a great perception of taste and ingredients, while the product is renewed and results extremely appetizing. The presence of each ingredient is impactful to underline the variety of choice with a modern, contemporary style, thanks to the notes describing the product’s benefits.

Giravolte

Settore

Food

Attività

Brand Strategy
Brand Identity
Packaging Design

Condividi

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