Tow many clothes did wear today? You got up in your nightgown, put on your robe, you chose your coat before going out and spent the day at the office in a suit. Done? Nope. Next came the gym bodysuit, the house dress, and the evening dress. Yet in the midst of all these transformations, you were still you.
That's just what brands try to do every now and then. This time ChocZero did it, succeeding in conveying its personality in 5 new product lines that are as different from each other as pajamas and evening dresses.